Green Valley Industries Deploys 360-Degree Marketing to Anchor 15-Year Northeast Legacy
Wednesday, Sep 16, 2026 17:21:42 | Max CementVineet Agarwal, Managing Director, Green Valley Industries Ltd. and Max Cement and Suniel Shetty
Northeast India, September 16: Max Cement, a leading cement brand manufactured by Green Valley Industries Limited, has launched Mil Kar Banate Hai, a new brand campaign featuring Bollywood actor Suniel Shetty. Rolled out across all seven states of Northeast India, the campaign is built around a simple but powerful belief that nothing meaningful is built alone.
Moving beyond conventional product communication, Mil Kar Banate Hai celebrates the people who come together every day to build homes, communities, and a better future, while positioning Max Cement as a trusted partner in the region’s journey.
At the heart of the campaign is a film,...