In Its First-Ever Festive Campaign #MorteinKiRakshaJyoti, Mortein Welcomes Goddess Lakshmi with Open Doors and Windows, with Protection from Mosquitoes
New Delhi, India: Mortein, one of the world’s leading pest control brands, released its first-ever festive campaign #MorteinKiRakshaJyoti, encouraging Indian families to partake in the delightful celebration and traditions of Diwali, with Mortein’s protection. During Diwali, a treasured tradition involves keeping doors and windows open to warmly welcome the presence of Goddess Lakshmi. The campaign serves as a reminder to use Mortein Liquid Vaporizers during the festive season, symbolizing it as the "Raksha Jyoti," safeguarding against disease-carrying mosquitoes.
There are several rituals and traditions followed in every Indian household during Diwali. From lighting diyas and candles around the house to wearing the finest traditional clothes to Lakshmi pooja followed by family feast...